Customers
The Customers section gives you visibility into every person who has registered and shopped at your store. You can search for customers, review their order history, view their saved addresses, and manage account access.
1. Viewing the Customer List
Navigate to Customers in the sidebar to see all registered customers.
Search and Filter
| Option | How to use |
|---|---|
| Search by name | Type the customer’s first or last name in the search bar |
| Search by email | Type the customer’s email address |
| Filter by status | Filter by Active or Deactivated accounts |
The list shows each customer’s name, email, registration date, number of orders, and account status.
2. Customer Profile
Click any customer in the list to open their profile. The profile page shows:
| Section | Information |
|---|---|
| Personal Details | Full name, email address, phone number |
| Account Status | Active or Deactivated |
| Registered | Date the customer created their account |
| Addresses | All saved delivery addresses |
| Order History | A list of all orders placed by this customer |
3. Deactivating and Reactivating Accounts
You can disable a customer account if needed (e.g. suspected fraud, payment dispute, or customer request):
To Deactivate
- Open the customer profile
- Click Deactivate Account in the top panel
- Enter an optional reason note
- Click Confirm
A deactivated customer cannot log in to your store or place new orders. Their existing orders and order history are not affected.
To Reactivate
- Open the deactivated customer’s profile
- Click Reactivate Account
- Confirm the action
[!WARNING] Deactivating an account is immediate. If the customer is mid-checkout, their session will be invalidated. Only deactivate when necessary.
4. Viewing Customer Addresses
Each customer can save multiple delivery addresses to their account. To view them:
- Open the customer profile
- Scroll to the Addresses section
The address list shows:
- Full address (street, city, state, country)
- Whether it is set as the customer’s default address
- Date added
[!NOTE] You cannot edit customer addresses from the dashboard. Addresses are managed by the customer through their account settings.
5. Order History Per Customer
To see all orders a customer has placed:
- Open the customer profile
- Scroll to the Order History section
Each row shows the order number, date, status, and total. Click any order to open the full order detail page.
This view is useful when a customer contacts you about a specific order — you can quickly find the relevant order without leaving the customer profile.
6. Understanding Customer Roles
All customer-facing users in AEX Ecommerce have the CUSTOMER role. Here is how it works:
- Customers register per store — an account on one store does not give access to another store on the platform
- Customers are created when they complete the sign-up form on your storefront
- Customers can only see and manage their own orders, addresses, and profile
- Customers cannot access the admin dashboard under any circumstances
[!NOTE] If a person is both a staff member and a customer (e.g. you buy from your own store), they will have two separate roles: MANAGER (or OWNER) for dashboard access and CUSTOMER for storefront access.